Gartner Predicts Search Engine Volume Will Drop 25% by 2026, Due To AI Chatbots and Other Virtual Agents

Gartner: By 2026, traditional search engine volume will drop 25%, with search marketing losing market share to AI chatbots and other virtual agents, according to Gartner. “Organic and paid search are vital channels for tech marketers seeking to reach awareness and demand generation goals,” said Alan Antin, Vice President Analyst Read more…