Then, last year, he started to hear more and more about ChatGPT, an artificial intelligence chatbot developed by the research lab OpenAI. Soon enough, he was trying to figure out how to use it to do his job faster and more efficiently, and what had been a time-consuming job became much easier. (“Not a little bit more easy,” he said, “like, way easier.”) That alone didn’t make him unique in the marketing world. Everyone he knew was using ChatGPT at work, he said. But he started to wonder whether he could pull off a second job. Then, this year, he took the plunge, a decision he attributes to his new favorite online robot toy. “That’s the only reason I got my job this year,” Ben said of OpenAI’s tool. “ChatGPT does like 80 percent of my job if I’m being honest.” He even used it to generate cover letters to apply for jobs.
Over the last few months, the exploding popularity of ChatGPT and similar products has led to growing concerns about AI’s potential effects on the international job market — specifically, the percentage of jobs that could be automated away, replaced by a well-oiled army of chatbots. But for a small cohort of fast-thinking and occasionally devious go-getters, AI technology has turned into an opportunity not to be feared but exploited, with their employers apparently none the wiser. The people Motherboard spoke with for this article requested anonymity to avoid losing their jobs. For clarity, Motherboard in some cases assigned people aliases in order to differentiate them, though we verified each of their identities. Some, like Ben, were drawn into the overemployed community as a result of ChatGPT. Others who were already working multiple jobs have used recent advancements in AI to turbocharge their situation, like one Ohio-based technology worker who upped his number of jobs from two to four after he started to integrate ChatGPT into his work process. “I think five would probably just be overkill,” he said.