Shopify CEO Says Staffers Need To Prove Jobs Can’t Be Done By AI Before Asking for More Headcount

Shopify CEO Tobi Lutke is changing his company’s approach to hiring in the age of AI. Employees will be expected to prove why they “cannot get what they want done using AI” before asking for more headcount and resources, Lutke wrote in a memo to staffers that he posted to X. From a report: “What would this area look like if autonomous AI agents were already part of the team?” Lutke wrote in the memo, which was sent to employees late last month. “This question can lead to really fun discussions and projects.” Lutke also said there’s a “fundamental expectation” across Shopify that employees embrace AI in their daily work, saying it has been a “multiplier” of productivity for those who have used it.

“I’ve seen many of these people approach implausible tasks, ones we wouldn’t even have chosen to tackle before, with reflexive and brilliant usage of AI to get 100X the work done,” Lutke wrote. The company, which sells web-based software that helps online retailers manage sales and run their operations, will factor AI usage into performance reviews, he added.