Pay-later loans are becoming the “working capital for the modern middle class,” said Karen Webster, the chief executive of Pymnts, a news and market research company for the payments industry. “Consumers are using it more for essential, everyday things.” Americans spent $160 billion last year through pay-later loans, according to research released recently by Federal Reserve economists — nearly twice what consumers spent two years earlier, in 2023. That’s still a fraction of the more than $3 trillion U.S. shoppers spend annually on consumer credit cards. But the industry continues to expand by double-digit rates each year.
How much of that growth reflects consumer preferences, versus desperation, is a question economists and industry analysts are trying to unravel. The rise in pay-later financing comes as many households are leaning more on debt to keep up with their daily expenses. Paying interest — to afford basic needs — adds to the overall cost of living, which has already been rising amid higher medical, housing and fuel costs. For many borrowers, the loans have become their only option: Half of those using them said they could not make ends meet otherwise, according to the latest edition of a survey that LendingTree, a loan marketplace, has compiled for years.
