Yelp is releasing a new index that tracks every U.S. establishment it’s ever caught engaging in “suspicious” activity to influence its reviews. The index is the first time the company has offered a single place where users can find a historical record of every business that’s ever been subject to such a warning as well as a current list of businesses with active alerts on their pages. For Yelp, the index is both its latest move in a long-running war on fake reviews, as well as a nod to a changing regulatory environment in which fake reviews are attracting increasing scrutiny from regulators.
Categories: Leben (Life aka misc)
